Newark Mayor Ras Baraka is shaking up the race for New Jersey governor, proving early doubters wrong as he surges to the top of the latest Democratic primary polls. Initially seen as an underdog, Baraka is now outperforming well-known names like Congresswoman Mikie Sherrill, even gaining traction in predominantly white counties—all while spending less than his opponents.
If elected, Baraka would make history as New Jersey’s first Black governor and only the second currently serving in the U.S., alongside Maryland’s Wes Moore. He acknowledges the weight of that milestone, calling it “humbling” but also motivating.
A former principal and city council member, Baraka is no stranger to leadership. The son of renowned poet and activist Amiri Baraka, he has built his own legacy, successfully reducing crime and driving economic growth in Newark. Under his leadership, the city has invested nearly $200 million into Black and brown businesses, created homeowners, and lowered broadband and healthcare costs.
His campaign is centered on equity—an approach he refuses to back down from, despite growing political resistance to diversity initiatives. “People don’t think diversity, equity, and inclusion have any economic consequence, and it does,” he says, citing business success stories.
Baraka has also been outspoken against Trump-era policies, particularly on immigration and education. He supports expanding healthcare, increasing housing availability, universal income, and making voting more accessible—including for teens.
His grassroots support is growing, with key endorsements from local leaders and a strong coalition, including the “Women for Ras Baraka” fundraiser featuring prominent politicians and his wife, political strategist Linda Baraka.
With the Democratic primary set for June 10, 2025, Baraka is positioning himself as a progressive leader unafraid to challenge the status quo. “People want leadership now,” he says. “They don’t want a debate about it. They want to know that you’re with them.”